Top 5 Beauty Retail iOS Apps in Mexico Q2 2024

In Q2 2024, the beauty retail app market on iOS in Mexico showcased diverse performance trends among the top 5 applications. Data sourced from Sensor Tower reveals insights into downloads, revenue, and user engagement for these apps.

SEPHORA demonstrated robust performance with downloads peaking at 17.3K during the week of April 22. The app maintained a consistent download rate, ending the quarter with 7.5K downloads in the final week of June. Weekly active users fluctuated, reaching a high of approximately 100K by the end of June.

IPSY: Personalized Beauty experienced moderate download activity, with numbers ranging from 1.1K to 1.5K throughout the quarter. Active user engagement showed a slight upward trend, peaking at about 11.3K in mid-June.

BEAUTY BAY had minimal download activity, starting with single-digit downloads and gradually increasing to 28 by the end of June. Active users also saw a gradual rise, ending the quarter at 61.

Perfumerías DRUNI showed sporadic download numbers, with a peak of 10 downloads in the final week of June. Active user engagement was low but saw a slight increase towards the end of the quarter, reaching 38 users.

Lush Fresh Handmade Cosmetics had minimal download activity, with numbers ranging from 0 to 3 per week. No significant active user data was recorded for this period.

For more detailed insights and data, visit Sensor Tower.